A presenter for Proud beer that engagingly combines modern design with interactive elements.
- Client: Plzeňský Prazdroj a. s.
- Materials: Wood, Plastic, LED
- Usage: Presentation of the Proud microbrewery
- Realization: 2024
Project Description
This display playfully combines integrated lighting with a dynamic arrangement of beer bottles to highlight the brand’s innovative and fresh image within the ON Trade (hotels, restaurants, and cafes) sector.
Design and Impact
Visual Dynamics: The layout is designed to catch the eye in a busy bar or restaurant environment, ensuring that Proud beer stands out as a premium and contemporary choice.
Modern Aesthetics: The use of natural wood in combination with modern plastics and LED backlighting perfectly reflects the craft nature of the microbrewery.
